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Horizon BCBS NJ SM for web

New Maternity Health Coach Program Available
Horizon Blue Cross Blue Shield of New Jersey has added a Maternity Health Coach program to its existing 24/7 Nurse Line and PRECIOUS ADDITIONS® programs to provide a wider range of personal support for eligible expectant mothers.

Maternity Health Coaches are registered nurses who provide one-on-one counseling and educational support to help answer questions and address concerns about pregnancy, delivery and doctor visits.* The Maternity Health Coaches are available to eligible enrolled members between 8 a.m. and 8 p.m., Eastern Time, Monday through Friday.

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